Africa’s Cinematic Brilliance Takes Center Stage at 11th AMVCAs on May 10, 2025.
The 11th edition of the Africa Magic Viewers’ Choice Awards (AMVCAs), Africa’s premier celebration of film, television, and storytelling, returns with full glamour on Saturday, May 10, 2025, starting at 6 PM. Viewers across the continent can watch the event live on Africa Magic Channels, Pearl Magic, Mzansi Magic, and Akwaaba Magic via DStv and GOtv.
Set under the theme “Rebirth,” this year’s awards highlight a creative resurgence in African cinema, reflecting the energy, innovation, and resilience of the continent’s storytellers. Far more than a single night of recognition, the 2025 AMVCAs affirm the growing global impact of African entertainment, marking a bold new era for the industry.
The red carpet will welcome Africa’s most celebrated stars, featuring dazzling fashion statements, cultural pride, and captivating musical performances. Headliners for the night include Johnny Drille, Fido—whose soulful anthem Joy is Coming remains a fan favourite—and Kumie, best known for her breakout hit Arike.
The festivities began days earlier, starting on Wednesday, May 7, with Icons Night—an homage to industry legends. Thursday, May 8, spotlighted the future of filmmaking with Young Filmmakers Day, which included a masterclass on Sound in Filmmaking led by acclaimed sound engineer and producer Shawn Butler.
On Friday, May 9, Cultural Night delivered an immersive celebration of African heritage through music, fashion, food, and art—setting the tone for the grand finale.
This year’s AMVCAs also celebrate Ghanaian talent, with nominations including Amoanimaa’s Era (aired on Akwaaba Magic) in the Best Indigenous M-Net Original category and Yen Ara Asaase Ni contending for Best Cinematography. These entries proudly represent Ghana on a prestigious platform that honours the very best in African storytelling.
Tune in for the 11th AMVCAs on May 10. Red Carpet coverage begins at 3 PM, followed by the main awards show at 7 PM, broadcast live on Africa Magic Channels and Akwaaba Magic. Fans can also stream it live on DStv Stream and GOtv Stream.